We're number one!
Fireball is fast becoming the Moxie of alcoholic beverages. With a Cinnamon flavored "whiskey" taste, it is hugely polarizing, with some gulping it down with glee, or others preferring to drink the winter anti-freeze in their vehicles...
If you've visited the valley of North Conway, you likely know that it really is a winter paradise for ski enthusiasts. Perfectly-groomed trails on several nearby mountains bring people from all over the world back year after year.